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Our Story

At QOB, fashion is more than clothing it is a refined expression of identity, creativity, and culture.

Since our founding in 2005, we have pursued a bold vision: to elevate the regional fashion landscape through innovation, exceptional craftsmanship, and uncompromising quality. From a single idea, QOB has evolved into one of the region’s most distinguished fashion houses.

Today, we operate across the GCC and Turkey, offering premium, contemporary collections that resonate with a diverse and discerning clientele.
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  • Our Vision

    At QOB, our vision is to expand our portfolio of fashion brands across the region and beyond introducing fresh, forward-thinking concepts that resonate with today’s modern consumer.

  • Our Difference

    QOB is no longer just a fashion producer we are a dynamic fashion business managing and growing international brands across the Middle East.

QOB Design Studio
Our Core Values

The principles that guide every stitch we create

Our Offerings

Comprehensive fashion solutions from concept to customer

OFFICIAL STORE

BORIS BECKER

Experience the perfect blend of innovation and heritage. Shop the latest collections directly from our official online boutique.

Shop Online
Our Brands
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An Italian luxury menswear brand, renowned for its exceptional craftsmanship and use of the finest Italian fabrics.
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Boris Becker Collection Boris Becker Collection Boris Becker Collection Boris Becker Collection Boris Becker Collection Boris Becker Collection
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A Legend's Legacy in Men's Fashion

OUR LOCATIONS
DUBAI MALL

Downtown Dubai

DUBAI HILLS MALL

Dubai Hills Estate

OUTLET MALL

Dubai - Al Ain Road

THE MERCATO MALL

1st Floor


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Boris Becker Logo

A Legend's Legacy in Men's Fashion

OUR LOCATIONS
DUBAI MALL

Downtown Dubai

DUBAI HILLS MALL

Dubai Hills Estate

OUTLET MALL

Dubai - Al Ain Road

THE MERCATO MALL

1st Floor


More Details....
Boris Becker Collection Boris Becker Collection Boris Becker Collection Boris Becker Collection Boris Becker Collection
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We strive to be a global leader in home-wear and lingerie by empowering innovation and design to provide total satisfaction to look & feel good at home.
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Fashion Avenue
Coming Soon

Fashion Avenue

Our new multi-brand fashion destination where luxury meets contemporary style in an unparalleled shopping experience.

Contact Info

AL DIYAR Building, Office No. 315
Sheikh Zayed Road, Al Wasl, Dubai

Telephone: +971 +971 4 254 2286
Mobile: +971 56 264 0011
Email: info@qob.ae
Web: www.qob.ae